Imagine The Matrix (yes, we used a nineties reference). And for the millennials amongst us, imagine that all you see when looking at the world is data made of digits and letters. For most of us it would look like gibberish, but the eyes of our SEO and analytics expert see patterns, red flags, points for improvement, market trends, potential for optimization, collection techniques, code negligence and much more.
The lines talk to him. The numbers sing.
We wouldn’t go as far as calling him ‘the one’, but we’ll leave you with the fact that much like the team who dug in the meteor in Armageddon, he does the job that is hidden from the eye but everything depends on it. (Oops, we did it again)
Focusing on the ones that match the company’s strategy and will lead to improved KPIs
Identification and correction of SEO weaknesses disturbing the organic promotion processes
Domain analysis, link management, quality scoring, focusing on correcting low-functioning elements from a branding and sales standpoint.
Defining and maintaining a healthy SEO structure, responding and changing dynamically according to search engine updates to consistently improved organic scores
Identification of market trends and strong search terms relevant to the clients goals, and adjustment of promoted terms to new trends
In-depth data and campaign results analysis, providing insights by an expert data analyst, translated into bottom-lines and recommended action items
Managing and using Google Tag Manager and leveraging its capabilities to allow precise data collection & analysis and insights generation